Full Sail Labs was recently recognized as an Apple Distinguished School for 2017–2019 for its use of Apple hardware and software in its creative curriculum. Dr. Holly Ludgate, Director of Learning for Full Sail Labs, approached me several months ago to write the copy for their application. As an Apple Distinguished Educator (ADE) and Course Director at Full Sail University, she felt I was in the perfect position to tell the story of the Labs.
What’s unique about the ADS application is that it's required to be submitted as a multi-touch iBook.
Although I enjoy copywriting, the majority of my freelance and consulting is in design. I was excited about the opportunity to flex some different muscles and team up with the Full Sail Labs designer to create something representative of their innovative learning environment.
Download the digital book or view a preview below.